People Love Parrots. Parrots are charismatic, adaptable and intelligent creatures. They live in a wide range of environments, from snow-capped peaks to humid rainforests, on nearly every continent. They are long lived birds with complex social and cultural structures, choosing mates for life. We identify with them and admire their beauty, diversity and intelligence.

Sadly, our admiration of these birds comes at a price: nearly one in three species is globally threatened with extinction. They are the most endangered group of birds in the world according to the International Union of Conservation of Nature’s (IUCN) Red List.